| PC Music | |
|---|---|
 | |
| Founded | June 25, 2013 |
| Founder | A. G. Cook |
| Genre | |
| Country of origin | United Kingdom |
| Location | London |
| Official website | pcmusic |
PC Music is a record label and art collective based in London and run by producer A. G. Cook.[1] It was founded in 2013, uploading its first releases to SoundCloud that year.[2] Artists on its roster have included Hannah Diamond, GFOTY, Danny L Harle, EASYFUN, Namasenda, and Planet 1999. The label's releases have been showcased on the compilations PC Music Volume 1 (2015), Volume 2 (2016), and Volume 3 (2022). Following a decade-long run, since 2024 the label is now only dedicated to archival projects and special reissues.[3]
The label is known for its surreal or exaggerated take on pop music tropes from the 1990s and 2000s,[4] often featuring pitch-shifted, feminine vocals and bright, synthetic textures.[5] PC Music has been characterized as embracing the aesthetics of advertising, consumerism, and corporate branding.[5] Its artists often present devised personas inspired by cyberculture.[6] The label has inspired both praise and criticism from journalists, and has been called "polarizing".[7]
- ^ Martin, Clive (12 September 2014). "PC Music: Are They Really the Worst Thing Ever to Happen to Dance Music?". Vice. Retrieved 13 September 2014.
- ^ Jones, Charlie Robin (11 September 2014). "PC Music's digital dreams". Dazed. 4: 178–183.
- ^ "PC Music to Cease Releasing New Music After 2023, Pivot to Archival Projects". Pitchfork. 25 June 2023. Retrieved 6 January 2024.
- ^ Cliff, Aimee (2014). "Dazed 100". Dazed. Retrieved 5 February 2015.
- ^ a b Geffen, Sasha (30 March 2015). "PC Music's Inverted Consumerism". Pitchfork Media. Retrieved 1 May 2016.
- ^ Bassil, Ryan (23 May 2014). "Trying to Make Sense of Hannah Diamond and Post-Ringtone Music". Vice. Retrieved 15 September 2014.
- ^ Zoladz, Lindsay. "The Enigmatic PC Music Is Ready for Real Life". Vulture. Retrieved 14 December 2017.
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